Three independent ski resorts have been added to The Mountain Collective, a collaboration of destination resorts including the four Aspen Skiing Co. mountains that collectively offer a discounted pass for skiing and riding.
Mammoth Mountain, Snowbird, and Whistler Blackcomb are joining Alta, Aspen/Snowmass, Jackson Hole, and Squaw Valley/Alpine Meadows in The Mountain Collective for the 2013/2014 ski season. A limited number of Mountain Collective passes are currently on sale for last year's price of $349. The pass includes two days at each of the six destinations and a 50 percent discount on all additional days with no blackout dates, plus exclusive lodging deals throughout the season.
The pass grants access to 12 mountains with more than 30,000 acres of terrain and 186 lifts, according to a press release from The Mountain Collective. The mountains tend to be destination resorts with reputations among avid, advanced skiers and riders.
The Mountain Collective was launched in August 2012, "which is late in the game" for people deciding on what pass to buy for the following ski season, said Skico spokesman Jeff Hanle.
Yet, "first year sales were strong and we were happy with the outcome," said Hanle. "We are confident with the new partners, the value, and the early launch of sales, that we will dramatically increase sales."
The Mountain Collective is a way for destination resorts to get into the pass wars, which offer steeply discounted skiing and riding to areas that are increasingly owned by the same company. Most notable is the Epic Pass, which gives unlimited access to the Vail Resorts mountains (Vail, Beaver Creek, Breckenridge, Keystone, Heavenly, Northstar, Kirkwood, Afton Alps (Minn.), Mt. Brighton (Mich.), and Arapahoe Basin), plus Eldora and five days at Verbier, Switzerland.
The Mountain Collective successfully captured the imagination of mountain travel enthusiasts looking for variety, flexibility and affordable access to the best independent resorts in the world. said Skico Vice President of Marketing Christian Knapp in a press release. Adding these three world-class mountains makes this the ultimate dream pass, and only serves to enhance the value skiers and riders will enjoy from The Mountain Collective.
The Mountain Collective Pass is also available for children 12 and under for $229. The partnership offers a 50 percent discount on lift tickets to premier pass holders at the participating resorts.